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Makeup Intelligence

spot · layer weight 1

Strategic concealer

Coverage placed only where it is needed.

Layer weight · A film is one continuous layer sitting on the skin. Layer weight is the 0–3 opacity this object adds.

The catalog behind every score on this desk is editorial estimate on a published scale, not laboratory measurement. The scale says what each number is supposed to mean and names an object holding each level, so a figure can be argued with — but no figure here was measured, and none carries a citation. The scale is published in full.

Fit against your current edit

29

consider · 50 of 52

50 is neutral: nothing known for it, nothing known against it. Everything above and below is listed under the score.

  • Gives more opacity than the desk's default assumes. You have not set a coverage.
Evidence · signed weights (they add up to 29)
  • +50 · Neutral start — Every product type starts here. Above 50 the model has more reasons for it; below, more reasons against.
  • -17 · Coverage match — Delivers 70 against an assumed appetite of 30.
  • -4 · Film cost — Every unit of modeled opacity load costs points.
Coverage delivery
70
Sebum behavior
0
Dry flex
1
Minutes
2

Named formulas of this type

A type score above is about the type. It is not a measurement of any row below.

  • Tower 28 · Swipe Serum ConcealerCurrentFinish not stated$22
  • RMS Beauty · UnCoverup Cream ConcealerCurrentFinish not stated$38
  • INIKA Organic · Certified Organic Perfection ConcealerCurrentFinish not stated$34
  • NARS · Radiant Creamy ConcealerCurrentLuminous· from name$32
Filed here, not verified as this type (6)

House-card examples and estimated prices. A contradiction means the name cannot honestly be this type. They are not product endorsements.

  • Kosas · Revealer Concealer

    Estimated or house-card example. Price $54 is an estimate.

  • Tower 28 · MakeWaves Concealer

    Estimated or house-card example. Price $32 is an estimate.

  • e.l.f. Cosmetics · Camo Concealer (placed, not full face)

    Estimated or house-card example. Price $14 is an estimate.

  • Maybelline · Instant Age Rewind Concealer (placed)

    Estimated or house-card example. Price $14 is an estimate.

  • Armani Beauty · Luminous Silk Concealer

    Estimated or house-card example. Price $78 is an estimate.

  • Uoma Beauty · Black Magic Concealer

    Estimated or house-card example. Price $54 is an estimate.

Named examples · Kosas Revealer · Tower 28 Swipe Serum · RMS UnCoverup

Score this in the edit →All formulas in this typeCompare against another type

96 houses seed examples. Houses are positioning notes, not rankings.